Book Excerpt: Seven Business Benefits of Tagging

I posted a link to this on our company blog a few days ago but thought I should share it here as well: Peachpit.com has a short excerpt from my book called Return on Investment: Seven Business Benefits of Tagging Systems.

The excerpt is taken from Chapter 2, which was the hardest chapter to write and, if I remember things correctly, the very last thing I submitted. I used Jess's value-centered design model to frame this chapter, so the excerpt is part of larger discussion on balancing users' needs and motivations with business benefits (a core concept of our consulting practice at nForm). Still, I think the article is a good roll-up of the concrete benefits tagging can bring to an organization.

(If you want to read more, you can buy the book on Amazon or read some of the supplementary on the book site.)