Wii-volution round-up

The Wii controller (from the Nintendo website)

For the past several months I've been following the development of Nintendo's new console Wii (formerly called Revolution). Yesterday at E3 Nintendo released more details about Wii:

  • Nintendo didn't reveal pricing, but there's speculation that Wii could sell for under $200. The loaded PS3 will cost as much as $600.
  • Opera will be bundled with Wii. It's Web TV all over again.
  • The Wii-mote has an internal speaker for some 3D aural feedback.
  • How influential is the Wii-mote? Sony tacked on motion-sensing capabilities for the PS3 controller at the last minute.
  • Wii Connect 24 allows Wii to be connected to the Internet all the time, even when it's off. I wasn't sure what this meant, but Nintendo President Satoru Iwata said this: "anytime the console is in standby, [gamers playing something like Animal Crossing] may return to find that a friend has visited their village and left a message or a gift." Does this mean most games will have MMOG elements?

Wii is interesting because its goal is to appeal to non-gamers without alienating hardcore gamers. It's also a good innovation story--Nintendo developed a radical new controller and bailed on the hardware one-upmanship game played by Sony and Microsoft. (Notice, too, that Nintendo is much more focused and interface and interaction design than its competitors, and that Wii has an Apple-like aesthetic.)

Of course, Wii will fail to attract the non-gamer market if it's harder to play than the promo videos indicate. But the early demos look great.

Comments

Karl Long says...

Along the lines of aiming for a wider market, the whole "brain age" story on the nintendo DS is intriguing:
http://customersonfire.com/archive/video-games-aiming-for-the-massive-market/

Take a look at the Brain Age site and see how "ungamer" the target market is :-)

http://brainage.com

Posted on May 10, 2006
Gene says...

Great point. Nintendo DS is worthy of a post on its own. The touch screen was really smart since most business people know their way around a Palm device but are completely flummoxed by a directional pad.

What I like about Nintendo is their total focus on games--they're not trying to put a blu-ray DVD player or media centre in your living room.

(On another note, is Customers on Fire a new blog for you?)

Posted on May 10, 2006

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Posted by Gene Smith on May 10, 2006. Before this there was links for 2006-05-10. Next up is links for 2006-05-12.

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Gene Smith is a principal with nForm, one of Canada's leading user experience consulting firms. He writes about information architecture, interaction design, community, the web and other such topics. More >

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